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- ☁️ DRAFT - Sophia, Brahja, Mariama
☁️ DRAFT - Sophia, Brahja, Mariama
The Sky Society Weekly Newsletter
Hey Marketing Girlies! Did you know that there are more men named Dick (Richard, Rick or Dick) on publicly-traded boards than entire groups of underrepresented people?
E.l.f.’s newest campaign “So May Dicks”, is part of their larger “Change The Board Game” initiative around corporate diversity, pushing to double the rate that women and diverse members are added to corporate boards.
Kinda riDICKuslous, right? Learn more about the campaign here.
— Sky Society CEO & Founder, Natalie Peters
CONFIDENCE COMES NATURALLY TO ME
MARKETING GIRLY PODCAST
EP107: International Adventures in Luxury Advertising
🎙️ Agnes Majewska, Luxury Client Director at The Wall Street Journal
Insights into handling luxury advertising accounts
How to evaluate career opportunities
Pros and cons of moving to different countries for jobs
Comparing work cultures in the US, UK and Italy
Tips for standing out in job interviews
SKY SOCIETY GIRL
Ashley Campbell
Former Celebrity Fashion Stylist at Christina Pacelli
What were the most important materials that helped you land your internship in fashion?
Networking is the most important material in getting into [fashion]. I decided to look up the top fashion stylists in LA. I noticed one thing in common from all of them. They were all under the same management - The Only Agency. Agencies show you all the stylists in your area and their socials. I emailed every celebrity stylist listed underneath the agency. All it took was that one person to see my potential. What also helped greatly was having a portfolio. If you don’t have any clients, do digital styling to make up your portfolio.
What advice would you give marketers aspiring to land their first role in the fashion world?
My advice is to start emailing your dream brands and agencies you want to work for. Get on Linkedin and start connecting with people who are already in jobs you want and other students. Also, start building an online presence for yourself. When job searching, apply to everything, even jobs you feel like you don’t qualify for. Also, LinkedIn isn’t the only place you should be applying through. Some of my favorites are Fashionista, LVMH, and Business of Fashion.
Connect with Ashely on LinkedIn!
BUZZWORTHY BITES
Marketing News
🍎 Apple apologizes for its controversial iPad Pro ad. In a statement to AdAge, Apple’s Tor Myhren, apologized.
👶 Hailey is pregnant. Does that count as marketing news?
💚 Olive oil brand Graza is cracking open a new way to refill its iconic bottles. The go-to olive oil is making a play for sustainability-minded consumers.
💅 Celebrities and influencers team up with Dove on TikTok to #KeepBeautyReal. Stars like Remi Jo, Drew Barrymore and Marsai are bringing awareness to the dangers of AI.
👀 Instagram’s Working on a New ‘Peek’ Feature to compete with BeReal. Proving once again that no social media app is safe
🥇 Introducing the Pinterest Media Buyer Certification. You can now earn a free certification that showcases your Pinterest expertise!
🌸 Bella Hadid's Perfume Brand, Orebella, is finally here. Would you try this new line of innovative, essential-oil fragrances?
💰 Instagram beats TikTok for video-based user acquisition, survey finds. Marketers prefer Instagram for video-based user acquisition over TikTok
🐚 Kendall is on the cover of Vogue’s summer issue. And she’s in her feelings.