☁️ Find Your Marketing Girly Mentor

Hey Marketing Girly, we heard it’s the summer you… find your marketing girly mentor and surround yourself by a supportive community of women 🩵

Our marketing girly Mentors host exclusive weekly career workshops for our Sky Society Accelerator students! Lucky for you…

You can now apply and schedule your group Admissions Call. The application window closes in a few days so don’t miss your chance!

I AM READY FOR MY DREAM JOB

The Sky Society team LOVED meeting so many of you and celebrating our 5th Birthday together last week 🩵

From the beginning, Sky Society has always been a space for women to support women. We can’t thank you enough for not only being a part of that, but for contributing to our mission every single day. We love you girlies!!!

If you weren’t able to make this event, keep an eye out for upcoming dates… and maybe even new cities 👀

🎧 New episode of Marketing Girly with Laurel Duquette, Director, Media and Entertainment, Global @ Snapchat is live now!!

☁️ From entry-level to director over nearly a decade at one company
⭐️ What working in entertainment marketing actually looks like day-to-day
🪽 The skills that helped her grow from sales into leadership
✨ How to stand out, get promoted, and build a long-term career
🩵 Why resilience and curiosity matter more than having it all figured out

✨ Kelsey Jain - Accenture, Marketing Strategy Consultant

In Kelsey’s workshop “The art of a Good Insight” Workshop, she broke down how the insights drive strong marketing strategy by explaining consumer behavior and uncovering deeper meaning behind actions. A major takeaway was that insights are not just observations, they explain why people behave the way they do. She emphasized that insights come from the tension between what people say they want and what they actually do. The workshop highlighted how powerful insights should feel surprising yet obvious, making people think “that explains everything,” and ultimately helping brands create more meaningful and effective marketing.

💇‍♀️ Pantene and Bounty Paper Towels collab on a hair hack collab that turns out to be an April Fools’ stunt

📺 Euphoria and HBO MAX to host Coachella Special Screening at weekend one following the evening’s final performance

🍵 Heinz and PerfectTed were a true “matcha made in heaven” for this year’s April Fools’

💿 Spotify and LinkedIn made a play on John Summit’s origin story, using a corporate-themed event to build buzz for his album

🍵 Adidas teams up with Molly-Mae, creating a matcha and latte-inspired trainer collaboration

🌊 Skims x FUNBOY’s new swimwear collection just launched, tapping into the ultimate summer 2026 aesthetic

🍓 Poppi continues to lean into bold, colorful branding in recent campaign content using bright visuals and playful messaging