
Hey Marketing Girly, we can’t stop obsessing over these Coachella brand activations 👀 We have our marketing girly pen & paper out, taking notes on these marketing activations…

🌴 Airbnb x Sabrina’s Coachella Pit Stop
🍸 The 818 Iconic Outpost
👙 Kulani Kini’s Paradia Villa
👄 Ms. Biebers, Rhode World
☁️ Gap’s Hoodie House
Dying to work in brand marketing after Coachella? Find companies hiring in brand marketing like e.l.f, Rare Beauty, Savage X Fenty & more on the Sky Society Weekly Job Board 🌟
i am ready to be inspired!
marketing girly events
BUILD VIRAL BRAND CAMPAIGNS
There’s going to be one less lonely girl tomorrow night 👀

Join hundreds of other marketing girlies and build viral marketing campaigns at the free Marketing Experience Lab Workshop, tomorrow at 7pm CT ⭐️
Learn how brands like rhode, poppi, and Glossier go viral, stay until the end and receive 3 free marketing templates. This event is now sold-out, but you can still join the waitlist for a chance to attend 😇
marketing girly podcast
EP206: FROM TIKTOK CREATOR TO RUNNING PAID ADS AT A BILLION-DOLLAR BRAND

🎧 New episode of Marketing Girly with Gelila Debebe, Sr. Manager of Acquisition Marketing at Savage X Fenty by Rihanna is live now!!
✨ How Gelila went from no experience to landing her first big internship through a standout cover letter
☁️ Why getting rejected hundreds of times actually helped her career
🩵 How posting TikToks for 30 days led to job offers and real marketing experience
🪽 What growth & acquisition marketing actually is (and how it drives revenue)
⭐️ The strategy behind getting promoted from coordinator to senior manager in under 5 years
💌 Why documenting your wins is the key to getting promoted
✨ Balancing a full-time marketing career with being a content creator
job board
NEW MARKETING JOBS ACTIVELY HIRING
marketing girly mentors
ADVICE FROM THE MARKETING GIRLIES

Each week, Sky Society Accelerator students attend mentor workshops hosted by our Marketing Girly Mentors. Here’s this week’s highlights:
✨ Payton Chang - Fanatics, Title Sr. Manager of Brand Marketing
In Payton’s workshop “Building Effective Event Influencer Marketing Strategy,” she shared tips for implementing highly successful influencer activations and IRL events, like Fanatics Fest! The influencer space is all about curating unique content that builds brand awareness and creates FOMO. Payton shared pre-event promotion strategies utilized by Fanatics like social media stunts and repurposing previous content. Influencer partnerships are designed to be mutually exclusive long-term investments. These partnerships may be trial and error, but the most important thing we can do as marketers is track our campaigns!
sky society office updates
DO YOU WANT THE HOUSE TOUR?
The Sky Society team has officially moved into our new office… and surprise! It’s actually a historic Austin home 🩵🪽

We are so excited and thankful for this journey and want to share every step of the way with our community who made it possible 🩵
We heard marketing girlies like to have fun 👀 Here’s a sneak peak of two of our favorite spots our team has been loving before and after work, the pool & pilates studio 😇Want to see more? Follow along for more updates on our Instagram.
buzzworthy bites
MARKETING NEWS

🌵 818 Tequila X Rhode: Our two favorite girls came together and gave us the cutest cocktail with a place to hold your Rhode lip gloss and an 818 shooter
🍗 Popeyes launches its first anime collab with One Piece, catering to the anime fandom with new menu items and collectibles
🍒 Chanel product placement in star-studded music video for Laufey’s newest single ‘Madwoman’
🩷 Olivia Rodrigo partnered with Hubba Bubba to celebrate her new single “Drop Dead,” rolling out custom bubble tape packaging and interactive murals
👗 Gap and Victoria Beckham partner on a multi-season collection that reworks Gap staples through Victoria’s perspective
🐙 Moncler rolled out its “Have a Puffy Summer” campaign with oversized inflatable animals, including a massive octopus
💌 WMag announced the upcoming launch of new WYouth publication, inviting the next generation to WMedia with Sofia Coppola and Ava Nirui
